Bold new marketing campaign for all-new 2011 Ford F-Series Super Duty begins with Webisodes, online chats, television and print ads all demonstrating class-leading towing and payload capability, fuel economy and productivity
The all-new 2011 Ford F-Series Super Duty delivers best-in-class torque, horsepower, towing and payload capability – and does it all more efficiently, resulting in less fuel usage and extended maintenance intervals that can translate directly into bottom-line savings for customers.
The projected resale value of 2010 Ford, Lincoln and Mercury vehicles after 36 months in service increased by an average of $1,310 per vehicle compared to the 2009 model year – the industry's largest increase among full-line manufacturers
An all-new 6R140 heavy-duty TorqShift® six-speed automatic transmission gets the new diesel engine's low-end torque to the ground faster; the six-speed transmission has full SelectShift™ capability, giving customers the convenience of a manual gearbox
