2010 Ford Taurus

Higher sales for every brand and in every product category propelled Ford to a 24 percent sales increase in January versus a year ago.

The hot-selling 2010 Ford Taurus takes a giant leap into cyberspace today, starring in a new online interactive game that takes product placement in casual gaming to the next level by fully integrating the vehicle and its technology and features into the gaming experience.

The strong-selling new 2010 Ford Taurus has earned top five-star crash ratings from the National Highway Traffic Safety Administration (NHTSA) and is seeing good consumer response to its suite of advanced crash-avoidance technologies.

The Ford Taurus SHO America's smartest full-size sedan has been named '2010 Urban Car of the Year' by On Wheels Media and an independent panel of 15 automotive journalists.

Some sent in essays. Others sent in videos. But when all was said and done only 10 Top Performers could advance to the second round. After weeks of searching for outstanding individuals within the community, Ford Motor Company's "Taurus Top Ten" online competition is proud to announce their selection of ten finalists who have been chosen to compete for the title of Ford's 2010 Top Performer in America.

For the second consecutive year, Ford has captured Kelley Blue Book’s kbb.com “Best Redesigned Vehicle” award, this time for the hot-selling Taurus sedan. Last year, the honor went to the 2009 Ford F-150.

The ICOTY award honors new-year model vehicles that foster an emotional connection with consumers. The all-new Ford Taurus was voted the winner of the 14th annual award by a panel of 19 automotive media from around the U.S. representing top newspapers, magazines and Web sites.

The 2010 Ford Taurus and Volvo XC60, which both feature advanced high-strength steels, were selected as the 2010 International Car and Truck of the Year.

The 2010 Ford Taurus will be the official car of the 2010 International CES®, to be held Jan. 7-10 in Las Vegas